Optim Marketing

Services for Small Businesses

Helping businesses grow through Online Marketing

We discover and deliver solutions that meet the needs of business owners in competitive markets

As the digital landscape constantly evolves, there is not a one-size-fits-all approach to marketing. Our sole focus is to find the right solution for our clients, that aligns with their goals and our expertise. This is not about what “we” think is needed for your business, but coming together to explore the best approach based on the goals for your business.

We position our clients for success through our focused areas of expertise.

Web Design

Your website establishes credibility with your customers and search engines like Google. It’s your virtual storefront for selling your product or service and delivering information.

Your website must communicate to potential customers and get them to take a specific action. What most business owners do not consider is that your website also needs to properly communicate to search engines, and the algorithms and robots that have the power to display your website and information to customers.

Search Engine Optimization (SEO)

Local SEO is important for businesses that want to attract customers within a specific geographical area. SEO improves the visibility of businesses in search results, for location-based searches like “plumber near me” or “hair salon in Prescott.”

SEO is the way to maximize the amount of people that visit your website. It requires search engines to take notice of your website and rank you in places that people will find you. It’s about the authority and power of your website.

There are multiple factors that have an affect on the power and authority of your website. These factors are how you optimize your website and this is our area of expertise. More visitors = more sales = more profit.

Search Engine Marketing (SEM)

SEM is different from SEO, in that it increases visitors to your website through paid advertising on search engines. SEM is a great strategy for immediate results and pairs perfectly with SEO. It is imperative to understand key metrics to ensure that you’re receiving a positive return on your investment.

Get found online by your customers

Contact Optim Marketing for an SEO and Website Assessment